The coordination of editing and graphic design of
the final Dossier of Nomination Capital 2019

 

The nomination which aspires to the title of European Capital of Culture must be made through a dossier in which it the reasons which lead to the application are explained, including through the description of the activities towards 2019 and the preparation of a program for 2019. The six remaining cities in the running for the title of Capital 2019 in Italy (Cagliari, Lecce, Matera, Perugia, Ravenna and Siena) were required to submit their Nomination File to the jury by September 5, 2014.

Why

BAM !, as a natural follow on from support they gave for communication strategy in the last year of nominations, was commissioned to coordinate editing and implementation of the graphic design project of the final dossier of Ravenna in 2019.

How

BAM! tried to give continuity to the communication strategy developed for 2014, also visually reflecting the values ​​and the key points highlighted in the texts of the dossier; for example, a photo shoot was carried out specifically for the beginning of each chapter, which shed light on the spirit of participation (here’s one of the photos taken). BAM! also took on the role of coordinating the editing, identifying how to best enhance the content enclosed in the application document.

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