Every year September brings the desire for renewal, with lots of objectives and good intentions in mind.
We took our return from holiday this year particularly seriously: BAM! has had a makeover!
Our organisation grows and evolves on a daily basis through dialogue with partners, customers and those who work with us, as part of a constant process that we now want to highlight to the outside world, starting with a revamped graphic identity.
Because the beauty of evolution lies in the process rather than the end result, we decided to enjoy it step by step, and so this is how we will unveil it to you too.
From 6 to 8 September, BAM! will be a content partner at the 9th Fuoricinema, the festival co-produced by Anteo Spaziocinema. We felt it was the perfect opportunity to present the first elements of our new identity.
We are taking on this season by doing what we have always done: strategic and organisational consulting, audience analysis and impact assessment, participatory and co-design paths, communication and identity building services, and digital transformation for culture. We are continuing to do so with new energy, new partnerships in the pipeline, and with:
- Two new fonts (more inclusive and accessible)
- Two new colours (the code for our new magenta is #e72f6d, while the one for our calming and creative blue is #181689)
- A new logo (in which the frame opens up to form the exclamation mark, which has always distinguished and characterised us)
BAM! is the voice-over that keeps things on track.
