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  • Audience surveys and Audience Development plans

  • Cultural impact design and evaluation

  • Monitoring and CRM plans

Audience surveys and Audience Development plans

BAM! carries out audience study and segmentation, to get a closer insight into habits and expectations and advise you on the diversification, expansion or engagement actions most consistent with your objectives.

We also realise systems and tools for continuous monitoring of visitors and viewers, to provide organisations with the information they need to undertake new positioning and marketing actions.

1

Building of the survey plan and tools

2

Data analysis and reporting

3

Construction of entrance and purchase monitoring systems

4

Co-design of Audience Development actions

Planning and impact evaluation

We support those cultural organisations that decide to assess the social impacts and changes that their activities, collections and spaces generate in their audiences. In addition, we support those organisations that, starting from the results of the measurement, intend to design the impact, in a logic of constantly increasing the value of their cultural offer.

1

Impact vision design and value chain

2

Co-design of indicators

3

Data collection and analysis

4

Impact-oriented design

Information systems for culture

BAM! supports cultural policy makers in the construction and implementation of complex information systems to collect and analyse data on the cultural use of territories. Based on the information collected, BAM! supports the development of cultural policies and initiatives.

Related projects

Audience analysis and communication campaign for the Museo Civico di Modena

Audience analysis and communication campaign for the Museo Civico di Modena

Participation, strategy and rebranding for the Museo Archeologico Nazionale di Nuoro

Participation, strategy and rebranding for the Museo Archeologico Nazionale di Nuoro

An observatory on the intersection of contemporary art, wine landscapes and community participation

An observatory on the intersection of contemporary art, wine landscapes and community participation

Audience development strategies for the MIDeC and Villa Bernasconi

Audience development strategies for the MIDeC and Villa Bernasconi

Museo della Ceramica di Savona: community co-design coaching

Museo della Ceramica di Savona: community co-design coaching

Strategic plan and audience development for the Musei Civici di Cividale del Friuli

Strategic plan and audience development for the Musei Civici di Cividale del Friuli

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