Research and analysis

  • Audience surveys and Audience Development plans

  • Monitoring and evaluation plans

Audience surveys and Audience Development plans

Do you want to attract new visitors? Would you like to retain your current spectators?

BAM! can help you study and segment your audience, deepening your understanding of it and choosing the targets to focus on. Our weapons? The classic tools of social research: interviews, focus groups, questionnaires. Based on the results of the survey, BAM! can advise you on the best Audience Development strategies: diversification, expansion or engagement.

1

Preliminary analysis

2

Building of the survey plan and tools

3

Coordination of survey activities

4

Data analysis and Audience development strategy

Co-design of Audience Development actions

Monitoring of results

Monitoring and evaluation plans

Do you want to monitor the progress of your project? Do you want to enhance its impact on the territory?

Assessing the impact of cultural actions is a great challenge, but here at BAM! we are not afraid of numbers and we like to build customized indicators for each project. Participation, enthusiasm, engagement, awareness: we find a way to make them count. We build evaluation plans and organize all necessary monitoring activities before, during and at the end of your projects.

1

Building of the survey plan and tools

2

Coordination of survey activities

3

Data analysis, evaluation of results and impacts

Related projects

 

Audience development with Fondazione Sandretto Re Rebaudengo

Audience development with Fondazione Sandretto Re Rebaudengo

31 August 2023

IED Torino: teaching Cross Cultural Marketing as part of a two-year course

IED Torino: teaching Cross Cultural Marketing as part of a two-year course

30 August 2023

Comune di Savona – The city’s museums and the relationship with its population

Comune di Savona – The city’s museums and the relationship with its population

6 March 2023

Workshop on Audience Development per MIOB – Moving Images Open Borders

Workshop on Audience Development per MIOB – Moving Images Open Borders

6 March 2023

A new identity and strategy for San Giovanni in Persiceto’s museum network

A new identity and strategy for San Giovanni in Persiceto’s museum network

17 February 2023

Ambassadors to celebrate the history of Genoa: concept and communication campaign

Ambassadors to celebrate the history of Genoa: concept and communication campaign

3 February 2023

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